injured 27 September 2010
There is an ad on my email site that frightens the living daylights out of me on many levels, and often. It features Esther Rantzen. For those of you unfamiliar with her, she’s a tv presenter who used to be huge in those public have-you-got-a-consumer-complaint tv shows and then she did a bit of everything else, she even ran for political office in the last UK election. Now, she’s doing internet adverts. The first time I saw this (and every time since) a still photo of Esther popped up most unexpectedly from below the screen, smiling, with her ultra white protruding teeth stunning in a scary way, while opposite a question that I read too quickly asked ‘have you been MURDERED?’ When I finished screaming, I realised it had asked ‘have you been INJURED?’ though I was no less spooked. I’m not sure it’s a great ad – for example, I couldn’t tell you what company it’s for as that has never impinged on me. (I rest my case).
